Fullpower and TrafficCast Partner to Deliver Predictive Live Traffic for Optimal Routing

SANTA CRUZ, CA–(Marketwire – February 24, 2010) – Fullpower Technologies, the global leader for mobile sensing solutions, announced a partnership with TrafficCast to deliver the first real-time predictive traffic solution on the iPhone in MotionX-GPS Drive 3.2. Now the best selling navigation solution for the iPhone, MotionX-GPS Drive uses predictive live traffic data to optimally route drivers around congestion and reduce driving times.

“MotionX-GPS Drive is the leading iPhone navigator and we are very excited to work with the MotionX team to deliver the first real-time predictive traffic solution utilizing TrafficCast’s Dynaflow 2.0,” said Neal Campbell, CEO of TrafficCast. “The integration of our solution with MotionX-GPS Drive is a significant advancement for navigation solutions and the ability to predict and see the traffic ahead will completely differentiate MotionX-GPS Drive from their competitors.”

MotionX-GPS Drive utilizes TrafficCast’s Dynaflow 2.0 to provide real-time and predictive forecast road speeds in more than 100 U.S cities. Dynaflow 2.0 is based on reports of road conditions and incidents as well as public sensors; weather, construction and local events incorporated into patented models against real-time GPS tracking data reported via millions of points each day. It is the industry’s latest and most advanced road speed data and information system.

“This is a solid step toward delivering the next generation traffic information and route calculations using the MotionX predictive algorithms,” said Philippe Kahn, founder and CEO of Fullpower. “Fullpower is committed to constantly improving MotionX for the iPhone and being the best driving and walking navigation solution on any platform. MotionX GPS-based solutions now have more than 3 million users and it is an honor to listen to our users and constantly improve the MotionX solutions.”

MotionX: The leader for navigation on the App Store with over 3 million users
MotionX-GPS Drive delivers the best iPhone navigation experience regardless of cost. The result is a powerful door-to-door navigation solution with predictive traffic that’s fully integrated with the iPhone.

MotionX-GPS Drive 3.2 is available today at a special introductory price of $0.99, covers the U.S. and Canada and includes 30 days of free Live Voice Guidance. Additional guidance packages are available at $2.99 for 30 days or $24.99 for a year. The upgrade is free to current MotionX-GPS Drive customers.

About TrafficCast International, Inc.
TrafficCast is the leader in travel time forecasting and traffic information, developing technology, applications and content based on advanced digital traffic data serving the interactive, mobile, enterprise and public sector markets. TrafficCast analyzes real-time data from expressways and major arterials as well as information from secondary and tertiary roadways, weather conditions, roadway incidents and events, construction, historical traffic patterns and more in order to provide the most accurate traffic information and travel-time forecasts available. Its management team has deep experience in traffic management systems, traffic flow theory and probe data technologies, as well as mobile services, digital content and media marketing and envisions an increased demand for advanced traffic flow data and travel information for a range of applications supporting mobile services, media and the public sector. The company was founded in Madison, Wisconsin, and has offices in Los Angeles, Philadelphia and Shanghai. For more information, see www.trafficcast.com.

About Fullpower/MotionX
Founded in 2003 by Sonia Lee and Philippe Kahn, Fullpower’s mission is to put motion-sensing in every mobile device. As the leader in mobile sensing, Fullpower is building on its expertise in wireless sensor technology to deliver unique, interactive motion-sensing applications. MotionX solutions are designed and developed in Santa Cruz, California.

Important Links:
MotionX-GPS Drive in the iTunes App Store:
http://itunes.apple.com/us/app/motionx-gps-drive/id328095974?mt=8

MotionX-GPS Drive Website:
www.MotionX.com

Follow MotionX on Twitter:
http://www.twitter.com/motionx

Contacts:
Tami Casey
Kulesa Faul for Fullpower/MotionX
Email Contact
650.340.1984

TrafficCast
Nick Kiernan
608-268-3927
Email Contact

Here’s what’s new:

• Swipe between Position, Navigation, and List screens for easier access while navigating.
• Quickly mark your parking spot from the Position page.
• Improved search results for Hospital and Parking categories (Parking results include highway rest stops).
• Improved performance for the iPhone 3G.

USA Triathlon Life, the official magazine of the USAT, featured MotionX-GPS in their Winter 2010 iPhone app roundup titled “Ten Terrific iPhone Apps for Triathletes”.

Want to know where you’re going on a run or a ride? MotionX-GPS allows you to track your position on your choice of a street, terrain or satellite map. You have the ability to email your trip statistics, and you can save up to 303 “waypoints” for your favorite locations. Utilize the compass and interactive stopwatch, and feel free to use this outside, as the developers recently added a skin for easy daylight viewing. –USA Triathlon Life


New Release Delivers on Top Wishes from Millions of MotionX Users

Fullpower Technologies, the global leader for mobile sensing solutions, announces MotionX-GPS Drive 3.0 further improving the iPhone’s turn-by-turn navigation experience. For details, please watch this short video.

In addition to the refined 3.0 user experience, there are a host of new features drawn from the feedback of millions of MotionX customers including:

• Landscape mode – MotionX is optimized for the iPhone and available only for the iPhone, therefore we can focus on the best iPhone user experience.
• Real 3D maps – Optimized for the iPhone our 3D maps are just that (as opposed to simple perspective algorithms applied to 2D maps).
• Live compass – Pointing real-time to destination. A must for pedestrian navigation.


New version 9.3 features:

• New Activity Mode selector includes 16 activities, for improved filtering of location data based on activity type.
• Quick access to preferred units (km, miles, knots) and speed display format (pace vs. speed) from the Track Recorder.

As always, the update is free!

Updated Navigation Options:

• Get Directions with Live Voice Guidance.
• Automatic trip simulation – visualize your entire route.
• Step-by-step trip simulation – step through the route at your own pace.

Additional features and enhancements:

• Improved gas station and airport search results.
• Stereo Bluetooth® audio source selection included in Setup (visible only when a stereo Bluetooth source is detected).
• Avoid Toll Road option added to the Setup page.
• When the iPhone is plugged into a power source while using Maps, the screen no longer turns off automatically.

By Nigel Wood, UK for www.touchgen.com

We had to give it to Poker Quest overall. MotionX-Poker Quest is the most unique and addictive poker game on the App Store. With it’s fantastic dice physics, progressive “story” mode, unlockable skins, and extreme pickup-and-playability, it’s an easy choice for casual poker players everywhere.

New version 9.1 features:

• New activity modes: select from Auto, Run, Bike, Car, Sail and Fly mode on the Track Recorder page for even more accurate speed and location data.
• Faster & easier track & waypoint sharing: set up one-click sharing to Facebook, Twitter, and/or up to five email addresses at once.
• A new button was added to the Status page to enable sharing your current location with a single click.
• By popular request, automatically share your location at user-defined time-based intervals — sends out a convenient bread-crumb trail or “location beacon”.

 

The auto-share function is ideally suited for viewing your waypoints in the MotionX-GPS Facebook application. Quickly view all of your waypoints together on one map. Waypoints will appear farther apart when you’re moving faster. Your friends and family can also track your position directly from the Facebook app interface.

 

As always, the update is free!

 

MotionX track recorded using the new auto-share feature; sharing frequency set to 5 minutes.



 

Auto-share waypoint trail displayed in the MotionX-GPS facebook application.

MotionX-GPS Drive version 2.6 is the latest update to the top-selling navigation application for the iPhone. This update features a number of new features and enhancements requested by customers, including:

• Voice Volume slider on the Setup page enables voice guidance volume adjustment relative to your iPod music.
• More ways to set My Home location, including using your Contacts or Recently Found destinations.
• If Walk Mode is selected for navigating, this is announced when your route is calculated.
• If a route is calculated using Walk Mode and MotionX-GPS Drive detects that you are actually driving, a warning message is displayed to give you the option of re-routing in Drive Mode.

New Map Storage Lets Users Take MotionX Maps Anywhere Worldwide

SANTA CRUZ, CA–(Marketwire – December 10, 2009) – Fullpower Technologies, the global leader for mobile sensing solutions, today launched an updated version of MotionX-GPS featuring MotionX Map Storage allowing users to take up-to-date MotionX maps well beyond the coverage range of cellular connections.

MotionX-GPS 9.0 embeds the functionality of an advanced handheld GPS unit into a simple and intuitive iPhone application that is ideal for outdoor activities such as hiking, cycling, running, sailing, skiing, kayaking, motorcycling, and flying. Embraced by more than 2 million outdoor enthusiasts, MotionX-GPS 9.0 for the iPhone 3G and 3GS is available for $2.99 for a limited time through the Apple App Store.

Now with MotionX Map Storage, users can easily download the latest up-to-date MotionX O-Road and O-Terrain maps for any region of the world before setting out on their adventure. MotionX O-Road and O-Terrain maps are worldwide road and terrain (topographic) maps based on the OpenStreetMap project. MotionX users have taken MotionX-GPS well beyond the coverage of cellular connections to track activities such as sailing across the Pacific Ocean, biking across the deserts of Abu Dhabi, hot air ballooning above the Rocky Mountains and even racing up volcanoes in Guatemala.

MotionX User Profile: MotionX-GPS Tracks the GVI Volcano Challenge
MotionX-GPS recently tracked the 2009 GVI Volcano Charity Challenge in Guatemala. Seventeen “challengers” and three guides from Old Town Outfitters set off on the six day volcano climbing challenge to raise money for the Phoenix Project in Guatemala.

Pacaya volcano, with its river of lava was first up, a great hike across hardened lava. Santa María was next, followed by Tajumulco, the highest volcano in Central America at over 13,700 feet, and finally to Lake Atitlán’s San Pedro for the fourth and final summit.

Daniel Ponce-Taylor, one of the challengers in the event, brought MotionX-GPS loaded on his iPhone to track the climbs. “I have been using MotionX to its full potential. It’s been a great tool, and really accurate,” said Taylor.

The new Map Storage functionality in MotionX-GPS 9.0 is ideally suited for this type of “off-the-grid” activity, where the closest cell tower may be many miles away. Users can easily select and download maps of an area before they leave on a journey away from cellular signals or WiFi connections.

About Fullpower/MotionX
Founded in 2003 by Sonia Lee and Philippe Kahn, Fullpower’s mission is to put motion-sensing in every mobile device. As the leader in mobile sensing, Fullpower is building on its expertise in wireless sensor technology to deliver unique, interactive motion-sensing applications. MotionX solutions are designed and developed in Santa Cruz, California.

Important Links:
MotionX-GPS 9.0 in the iTunes Store:
http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=299949744&mt=8

MotionX-GPS Website:
http://gps.motionx.com

Follow MotionX on Twitter:
http://www.twitter.com/motionx

Contact:
Tami Casey
Kulesa Faul for Fullpower/MotionX
650.340.1984
Email Contact