Mondaine Beats Tag Heuer To The Luxury Swiss Smartwatch Punch

While the world waits for the “first luxury smartwatch” to arrive by way of the much-anticipated Tag Heuer Carrera Wearable 01, Swiss rival Mondaine looks to have stolen an early march.

The Mondaine Helvetica 1 Smart Watch has just been put up for pre-order, with a limited run of 1,957 models going on sale. Swiss typeface designer Max Miedinger created the Helvetica font in 1957, in case you were wondering.

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First announced back in March at the Baselworld watch expo, Mondaine’s smartwatch is technically more of an activity tracker than an Android Wear rival. It records steps, sleep and calorie burn and offers wearers smart alarms and activity alerts.

The Helvetica 1 Smart Watch is packed with Silicon Valley tech – Fullpower Technologies’ MotionX platform is the driving force behind the motion detection. MotionX is also built into the hugely successful Nike Fuelband, as well as a trio of different Jawbone devices.

Read the full article at Forbes.com